Inspired Ideas

A Random Idea for Suit Manufacturers

Dec 12th 2007
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A random idea free for the taking. And you thought there was no such thing as a free lunch. All I ask is if you do implement it or sell it let me know so I can start supporting that particular company/brand.

I’ve recently had to start shopping for suits. I don’t know about you but matching colours and patterns is a bitch.

Similar to how sofa companies give you a swatch of fabric of the different colours/fabrics you are contemplating, suit manufacturers should do the same.

This is great because not everyone buys all their suits, shirts and ties at the same place or all at once. This way when you are shopping for matching shirts and ties you can simply bring in the fabric swatch. A simple idea that avoids the always awkward conversation of trying to explain to the salesperson what colour suit you have.

High-end shirt companies should do the same.

If you want a consumer to be loyal start by making their life easier not by offering them more or another rewards program. They’ll reward you in return.

- Nish 


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One Comment

  1. Sejal

    My response to your conundrum:

    http://www.ctshirts.co.uk/

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